The Keys to Successful Direct Mail

WHY USE DIRECT MAIL MARKETING?
It is expensive. It is a lot of work. Cost per contact is higher than most any other advertising medium. So why spend the time and money on Direct Mail Marketing? Because Direct Mail Marketing works! Direct Mail Marketing Postcards will increase your sales, and can make you a great deal of money. I have seen it for 25 years. If you are good at what you do and you want to grow your business, then tell the neighborhood!

DIRECT MAIL IS ON TARGET TO YOUR BEST PROSPECTS WITH A POWERFUL, PERSONAL MESSAGE
A Real Estate Agent mails 5,000 cards twice and sometimes three times a month (yes — to the same people). She did $25 million in sales last year and attributes 70% to Direct Mail. (Mailing with us since 1988.) A Gym/Fitness Facility mails 4 to 6 times a year with a special discount sign up offer. They pay for the cost of the mailing 2 to 3 times over every time they mail. (Mailing with us since 1993.) A Garden Center owner mailed coupons and holiday open house invitations. He had nearly a 4% response and generated 500 new customers on a mailing of about 12,000 pieces. In May, his response rates soared to 9% as everybody was buying flowers from him instead of going to the local big box retailer. A Landscaper carefully picked 5 areas to mail that he was already serving. He picked up 18 profitable new clients with one small mailing in season.

DIRECT MAIL FOR 54 CENTS? YES, AND EVEN LESS!
I have put all I know and the latest in technology together to offer you an easy and cost-effective advertising program. Direct mail postcards for 54 cents per piece? 37 cents? Less? Including the mailing list and the postage? We’ve done it. It’s a brand new program we call Peter’s Direct Mail Garden Postcards. We want to give you the most for your money. Our Jumbo Postcard is the biggest card we can mail and the post office still charges the “letter” postage rate. And, it fits perfectly on our press — no wasted paper. Review the enclosed materials and you will see we have a lot going on here. And still — direct mail is never cheap — so we better be mailing to the right neighborhood. With our program, we will build a mailing list just for you. We can target new subdivisions, affluent areas, or older areas — you choose the Neighborhood. The cost of this Neighborhood list is included, or mail existing customers for a small upcharge. Bottom Line: We want to help your business grow, and we have a proven program that will work for you! Test us — and then watch your sales GROW.